It’s important to set career objectives because this allows you to have clear direction. The career objectives you set yourself will allow you to define your goals, and the career you want to take. The main areas to consider are:
• Functional area of interest (sales, marketing, data processing, research, copywriting).
• Type of organization (government, manufacturing, social service agencies, retailing, financial institution, and advertising).
• Level of seniority
• Eventual goals (in 5 years).
• Size of organization (large, small, and medium)
(picture by Victor1558 in Flickr)