UGC (User Generated Content) is key in driving sales.
Most brands now use UGC as part of their content strategies. As marketers we use UGC a tool to connect with consumers, increase engagement, develop brand loyalty, and generate sales.
In this article from The Insiders, you will find 5 ways to use UGC on your marketing mix:
- Brand Digital Properties.
- Retailer Page
- Email Marketing
- Offline ( store, banner Ad..)
Find the full article here