How to boost your emotional intelligence for marketing success

Only 1 in 3 consumers believe their favourite brands truly understand them. So, as a business, what can you do to make sure every single one of your customers feels understood?  Two words: Emotional intelligence.  Many marketers consider Emotional Intelligence (EQ) to be one of the most influential factors that drives sales and makes an impact - and … Continue reading How to boost your emotional intelligence for marketing success

Why Emotional Intelligence is Important to Thrive in the Workplace

Emotional intelligence is a word that many like to use, but one that not everyone truly understands. In the modern professional world, it is essential to be emotionally intelligent. Every professional needs to be able to understand the views and attitudes of their colleagues and competitors, both to support your colleagues in their development and … Continue reading Why Emotional Intelligence is Important to Thrive in the Workplace